TomTom and ALK are using the World Cup to launch new products and in TomTom’s case, an unbelievable offer is available.
From the whole press release, this is the bit you need to read- “Those who buy a GO550, GO750 and GO950 in the run-up to the tournament will be able to claim the full cost of the device back, should England win the final.” You also need to know that England will not win the World Cup… Ho hum.
ALK has released Co-Pilot Live 8 for South Africa with claims that it will get you to hotels, airports and the stadiums for the World Cup.
“Available for iPhone, Android smartphones or Windows Phone, CoPilot Live provides full turn-by-turn voice-guided navigation in-car or on foot. Detailed street maps of South Africa are stored on the phone, so there’s no need to rely on the mobile network for navigation and no risk of incurring huge roaming bills for downloading maps.
With matches for the forthcoming tournament spread between several cities over considerable distances (approximately 1,500 miles for the England team’s first 3 games alone), many fans will have the chance to explore the stunning scenery and sights throughout South Africa.”


